Grand Tour and Diploma 2024

Branding, Digital, Print

Grand Tour and Diploma 2024

Branding, Digital, Print

A connected diagram for the HEAD 2024 Communication. 

For the Fête des Diplômes and the Grand Tour 2024, we designed a communication campaign based on the concept of a scientific diagram, where various colored shapes are interconnected. The diversity of shapes represents the diversity of students, graduates, and fields of study at HEAD–Genève

We created a version for the Grand Tour, where the shapes are connected by a thread, and a version for the Diploma Graduation, where the shapes overlap like stickers stacked on top of one another. Additionally, we designed a variant for the cinema festival also hosted by HEAD during the same period, showcasing films by cinema graduates and students.

For this, we created a masked shape, composed of the same original elements, that frames stills from the films.

For each version, we produced, among other items, large-format prints, posters, social media animations, screen presentations for the diploma ceremony, flyers, and a booklet with a map of the school and locations of each department. 

Images by © Sylvain Leurent